Evgeny Potapov

Evgeny Potapov

CEO, co-founder (on LinkedIn, and on X.com)

SRE/DevOps expert with a passion for software development and engineering management, bringing over 15 years of entrepreneurial experience.

Articles by Evgeny Potapov

The failure that felt normal — A daily AI quota that drained for a year, normal only because it always had

The failure that felt normal

An investigation story: a client's AI image feature failed for most of every day, on the same daily schedule, since the day it launched — a Gemini per-day quota that drained early each day. Because it had always behaved that way, the team called it normal and quietly lost the users who hit it. How an ApexData audit found the pattern, and why a defect present from the first deploy is the hardest kind to see.

EXPLAIN, offline — Reconstructing a query plan from collected statistics, with no connection to the database

What Postgres knows about your tables

How to predict what PostgreSQL would do with a query without running it — the statistics the planner reads, where they live, and how an offline analyzer reconstructs the plan from collected pg_class, pg_indexes, and pg_stats data, plus the honest boundary between structural prediction and the live cost model.

AI-First Coding: Closing the Gap Between Skeptics and Practitioners in Dev Teams

AI-First Coding: Closing the Gap Between Skeptics and Practitioners in Dev Teams

Notes from a Tel Aviv meetup talk on AI-first coding in 2026: why developer skepticism is mostly outdated, where the real concerns sit (trust, security, fun), and how to share adoption inside a team without mandating it.

Claude Code Workshop & Best Practices

Claude Code Workshop & Best Practices

Claude Code Workshop & Best Practices Speaker: Evgeny Potapov, ApexData co-founder & CEO

Building observability strategy — Part 3: runbooks, reversible deploys, recovery time

Building an effective observability strategy - Part 3

Once the layers from Part 1 are in place and the code from Part 2 has been written, the on-call experience changes. Part 3 of a series on observability strategy: the practices that reduce the rate of escalations from on-call rotations to the developers who built the system.

Building observability strategy — Part 2: 30% of the codebase, 28% more development time

Building an effective observability strategy - Part 2

Observability is not a tool you buy; it is code you write, and a meaningful fraction of the code in a working production system. Part 2 of a series on observability strategy: how much code is instrumentation, what that means for how a team works, and what it costs in development time.

Building observability strategy — Part 1: an observability checklist covering user experience, tracing, and infrastructure

Building an effective observability strategy - Part 1

An observability strategy designed from the people the system serves, not the boxes it runs on. A top-down tour of the layers — user experience, business signals, tracing, service monitoring, infrastructure, user feedback — and what each one answers.